Dear SUPERFIRE Users,
Over the past decade, Superfire has consistently adhered to the business philosophy of "innovation as the source, quality as the foundation, and customer supremacy." We have remained committed to customer-oriented practices and high-quality services, striving to provide our customers with exquisite products to enhance brand influence and reputation. We are pleased to inform you that Superfire has undertaken a comprehensive adjustment and upgrade of its brand visual identity. The new visual identity will be more fashionable and aesthetically pleasing, aligning seamlessly with the style and spirit of Superfire.
We sincerely appreciate the support and love from our partners and loyal users throughout our journey. Superfire is determined to live up to expectations and embrace a new mission. This brand identity upgrade signifies the Superfire team's commitment to continue cultivating the brand with heightened passion and determination on the long road of brand creation and dissemination.
Starting from September 2020, the new brand logo will be uniformly adopted both domestically and internationally. Products and packaging featuring the brand identity will be gradually upgraded. During this transition period, both old and new packaging and products (including lighting products, batteries, and chargers) will coexist in the market. We hope consumers will understand and bear with us for any inconvenience caused by the introduction of the new product identity.
Thank you for your understanding and continued support.
Sincerely,
The Superfire Team
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